Local SEO

Search Engine Optimization

website optimization for search engines (SEO)/Search Engine Optimization

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What is website optimization and what is SEO?

Website SEO means “search engine optimization” of your website. The goal is to achieve ideal settings on the website that are in line with the settings of the search engines (Google, Yahoo, Bing…), so that when searching for terms, your website appears as close to the top as possible in the search results. We call such search “organic”, and it refers to search results that are not paid for.

An important task in setting up good SEO is getting to know potential clients or those interested in the content we offer. It is necessary to know well how people search for certain terms, what questions they ask, and what answers they are looking for. When we define it as well as possible, we are able to set good SEO. This will allow us to connect with people searching online for the solutions we offer.

Website optimization is the process of auditing and assessing the current state and making adjustments and changes to achieve better visibility with Google.

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Which search results are “organic”?

Organic search results are those that are earned through effective SEO, and not through payment or advertising. Below we will list some of the tips that the major search engines give us so that you can set up good SEO on your website yourself. The key is to choose good “keywords” and use them to build visibility on Google. It is achieved by the correct amount of text, mentioning the keyword in the text, correctly setting the size of the title in the page code, integrating photos that contain the keyword, and descriptions of the photos, and setting the URL with the keyword. All these details are scanned by Google’s robots, stored in their archives, and thrown out during the search results.
For more detailed instructions, you can read the guidelines given by Google.

Focus on building a quality content for potential clients

Think about what makes your website unique, valuable or engaging

Watch out for advice you can find on improving for search engines, which can suspend your site, the so-called Hack tricks

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